ECO Binder, it comes to life in the middle of January 2019. As a new product, I was asked to produce e-shot and landing Celsur web page image. ECO binder is as a normal binder, the only difference is that customer can easily remove the ring from polypropylene and recycle each part. Ideally to show diverse between two products is difficult. For this reason, I decided on showing ECO binder using light (and shadows) in natural yellow background. The impression of nature on the image brings attention and possibly question: What is all about? And this is what I tried to achieve.
I really like this project as it shows my attention to detail, also imagination and simplicity in the final outcome.